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  Our Process
 


Each client and project is unique and brings with it a series of challenges and hurdles that we must get through to create the best end all solution, that is why at Myelo we have set up a process that is flexible and allows us to focus on each individual clients goals.

Discovery
The discovery phase allows the team members of a project to develop a full understanding of a client's short term and long term goals, audiences and competitors. It also allows the team to further define the challenge and the direction and plan for the project to proceed in. Deliverables for this phase include some of the following:

:: Target audience and competitor analysis
:: High-level business, technology & design goals
:: Project calendar, goals, roles & responsibilities
:: Project extranet for open and easy project communication

Information Architect/Prototyping
The architect phase builds a blue print for the rest of the project. After the discovery phase, the team has good directives for creating a map or prototype that is unique and extremely focused on the project goals and needs. Deliverables for this phase include some of the following:

:: Target user personae and Use-Case Scenarios
:: Information Architecture and sitemap development
:: Interface prototypes(page schematics) for both website and content management   system
:: Print concept boards
:: Technology guidelines

Design
Once the blue print or prototype is created, the team begins to build a branded personae for the project. Using stakeholders and users we explore different ideas. Then we refine and expand upon the design until everything is just right. At last we document the principles of the solution or system. Deliverables for this phase include some of the following:

:: Design concepts or prototypes
:: Style guide and production guidelines
:: Brand development and recommendations
:: Photography recommendations or photo-shoot

Build
During the build phase it all finally comes together. We create and gain approval on all final content and details of the project. The production team begins to assemble all of the pieces and the build team begins to put them all together. Deliverables for this phase include some of the following:

:: Creation of all support imagery, iconic images and graphic elements
:: Editorial content
:: Creation of media rich files such as flash or director files
:: Development of unique and custom content management system/tools
:: Technical files in appropriate platform: HTML, CSS, JavaScript, XML, XSL, ASP, .NET
:: Technical brief

QA
Testing is something we take very seriously at Myelo. Throughout the whole process our decisions and choices are tested and validated, but here is where we put it through the final grind. Internal Myelo team testing happens first where we run a website through the user scenario and on all of the proposed platforms. For print projects we have our scrutinizing team review the final proof for any missed detail. Once it passes our test, it goes on to the client team for their own testing. Only when everything is good to go do we launch or print. Deliverables for this phase include some of the following:

:: Internal QA testing
:: Soft launch QA testing support

Delivery & Support
This phase is when all the hard work pays off. Deliverables for this phase include some of the following:

:: Hosting maintenance and support services
:: Search Engine Optimization
:: Overall technical support services
:: Content Management Training and support